Olympus Imaging Australia hired Frankly Social to support them as the main sponsor for the 2015 ProBlogger Conference on the Gold Coast.
As Australia’s largest conference for bloggers and creatives, the ProBlogger event is a crucial showcase for new Olympus technology each year.
As part of our activation Olympus asked each attendee to post photos to Instagram with the theme of #spectacularstories.
The best photos at the end of the conference were awarded Olympus camera prize packs.
Our wall of printed Instagram photos was a pivotal point of the conference,
with hundreds of guests congregating around the mural each day to admire photo entries.